Red Bull Jesus

I’ve been seeing some conversations online about Red Bull taking the piss out of Jesus. We have managed to source the video for you, my pretties:


Jesus! Was it that bad? What are your thoughts?

  • Kirsty on Mar 13th 2012 at 06:34

    I’m going to put the projector up in my office and play this for my family… i don’t think they will be offended at all, after all, christians today are very open minded…. hhhmmm.

    I enjoyed it though 🙂

  • Blaine Mills on Mar 13th 2012 at 07:01

    Hi there! I am an avid Red Bull Fan of both the Brand and I admire the support they give and showcase to all sports and athletes. I am a Christian and heard about this ad on Twitter. I was asked to watch it and give my thoughts. I am on the fence on this one, but I can’t say I am offended, just don’t think the commercial is that clever. However, I think you will get feedback (stating the obvious, I know) that some Christians and even non-Christians may find this offensivve. Hmm I am going to ponder my thoughts on this commercial with a Red Bull!

    • peter goetsch on Mar 13th 2012 at 04:31

      Hi Blaine,I am involved with sport at am provincial and national level and guess what??I’ve yet to find a serious athlete that drinks red bull.They rather supplement with real iso replacements and not caffeine.However they do support athletes and sport,but so do the breweries!!

  • Trevor Vosloo on Mar 13th 2012 at 07:06

    It is blasphemous and disgusting. It constitutes hate speech.

  • Kim on Mar 13th 2012 at 07:17

    Can you elaborate why it’s ‘blasphemous and disgusting’. I want ask you to explain why it’s hate speech, ’cause it’s not, but I’m curious about the rest of your opinion.

  • Tegan on Mar 13th 2012 at 07:18

    I’m a Christian and I don’t find this offensive. Its called having a sense of humor. People need to lighten up and stop giving the rest of us Christians a bad name.

    • peter goetsch on Mar 13th 2012 at 04:20

      Hi Tegan,
      Matthew 7 vs 21-24 says “On that day(judgement day) many will say to me Lord,Lord,and will say Depart from me, I never knew you.Sadly many people call themselves christians because they go to church,were brought up in christian homes etc.A kitten born in a biscuit tin doesnt make it a lemon cream.Any jest to your Saviour Jesus Christ, as a Christian,should be offensive.Afterall he gave His life on Calvary- and thats serious business!!

      • Bets on Mar 13th 2012 at 08:22

        Amen! I couldn’t have said it better. My belief in Christ is revered and something I hold dear. People’s comments on this saddens me and this ad is offensive.

  • Rycology on Mar 13th 2012 at 07:24

    Red Bull, Y U Troll christians??

  • Vanetia on Mar 13th 2012 at 07:28

    WOW! So u say you are a christian? So how do u not see this as blasphemy?! Making a mockery of Jesus and what He has done? And any way i read an article that in other televised ads overseas RB insulted Mary and Josheph,and the crossing of the Red Sea..So clearly they out to make a mockery of the Bible,which is the Word of God (fyi).If this were an Islam issiue if Allah was even mentioned..The whole islamic world would take up arms. What does that say about your stance about this?

    • Bets on Mar 13th 2012 at 08:23

      makes you wonder how many true christians there are today?

    • riaan on Mar 13th 2012 at 10:57

      I think it’s awesome. What’s wrong with having a bit of fun with some of the oldest and best known fables of all time?

  • Danny on Mar 13th 2012 at 07:40

    Im catholic, so like – hardcore and stuff, go to church, given up pizza for lent have a gran who prays nonstop etc, and I think the ad is funny… God has a sense of humor (hence gingers), people need to relax…

  • Daniel on Mar 13th 2012 at 07:43

    @Kim I think you are going to have a hard time actually having an adult conversation with Trevor. He seems to be one of those right wing militant types. See:

  • Daniel on Mar 13th 2012 at 07:53

    Definition of blasphemy:

    blas·phe·my   [blas-fuh-mee]
    noun, plural -mies.
    an act of cursing or reviling God.
    pronunciation of the Tetragrammaton (YHVH) in the original, now forbidden manner instead of using a substitute pronunciation such as Adonai.
    Theology . the crime of assuming to oneself the rights or qualities of God.

    hmmmm – cant see how the ad is blasphemous next to these definitions. There is a) No cursing or reviling of God B) By this definition you are all blasphemous for even saying or writing the word ‘God’ so that’s an invalid argument. C) The ad does not assume or give the qualities of God to anyone … So not blasphemous then.

    When will Christians realise that every time they whine and moan about something as insignificant as this they A) make more of a deal out of it than would have originally been made B) come across as judgmental, and intolerant (which by my understanding is exactly what God in NOT meant to be) and C) just turns more people off the idea of christianity as it makes you all look like a jumped up bunch of right wing fundamentalists…

  • Monique W on Mar 13th 2012 at 08:02

    I didn’t find this funny at all. I agree with Blaine, It’s just not that clever.

    I was shocked when I heard about the cartoons mocking the Muslim faith and, as a Christian, I don’t approve of this advert either. I don’t think that has anything to do having a sense of humour or not, but rather a belief that if we want to foster a society which shows love and respect to our neighbours, of various cultures and religions, we need to be sensitive towards each other.

    Bottom line – no matter what the religion, blasphemy shows disregard and disrespect for the beliefs of others.

  • Bee on Mar 13th 2012 at 08:06

    Yes. So, I am a Christian. And I have a sense of humour. And I’m in advertising.

    I think the ad is pretty tasteless considering how Red Bull are renowned for their biblical parodies, but more than that I think this one in particular is lame. If if weren’t for the stir it was causing, it would be forgotten as soon as the next ad started.

    Can we all get back to work now?

  • Etienne on Mar 13th 2012 at 08:12

    This is not clever at all…it undermines God’s power…red bull have sunk to a new low. My opinion, they should get a new marketing department – useless add.

  • Daniel on Mar 13th 2012 at 08:12

    @Bee – Exactly! Ad would have faded into obscurity if the fuss was not being made… so rather than letting that happen peeps get all jumped up and suddenly its news. Go figure hey…

  • robert on Mar 13th 2012 at 10:06

    I personsally dont agree with add….firstly its mockery,secondly the message does not portray the truth about the messiah walking out on water…’stepping stones’so are we now saying what he did werent true…if we dont believe the bible and what it says then dont subtract or add anything to your own glory…especially an advert…You right God has got a sense of humour….but He arent senseless.

  • bacon on Mar 13th 2012 at 11:10

    All of you taking this negatively are being way too silly. English didn’t exist 2000 years ago.

  • matt_theknight on Mar 13th 2012 at 11:15

    as a pastor down here in Durban, I am not even remotely offended.
    as a creative type and lover or humourists, however, I am deeply cut up.

    Red Bull haven’t made a funny advert in over a decade

    • peter goetsch on Mar 13th 2012 at 04:26

      Hey Matt,to not be remotely offended when the very Deity of Jesus is mocked(no it wasnt red bull,you just gotta know where the stones are) makes me understand why christianity is so accepting of everything.Matthew 7 vs 21-24 need to be heeded.Praying for you!!

    • Trevor Vosloo on Mar 13th 2012 at 03:15

      Are you saved Pastor ?

    • Mike on Mar 13th 2012 at 11:18

      I agree with you the most Matt and I think you have nailed it. It’s really not that funny as the creatives chose the easy, and NOT the smart option. Lame

  • robert on Mar 13th 2012 at 11:42

    but pastor they saying that Jesus walked on stones and not water alone….this arent funny.Anyway this add is getting way to much attention..jus please when portraying a message even if its through a joke…have the decency to say its a joke at the end or you might find yourself creating your own theology.

  • SheBee on Mar 13th 2012 at 12:52

    @robert It’s called parody. Saying it’s a joke at the end kind of takes the whole point of the ad away.

    As a Christian, I’m not offended by this. People need to lighten up some! But, as I’m in advertising, the ad is a cheap shot and quite lame-o.

  • Olga Sutcliffe on Mar 13th 2012 at 01:45

    Gal_6:7 Be not deceived; God is not mocked: for whatsoever a man soweth, that shall he also reap.

    Exo_20:7 Thou shalt not take the name of the LORD thy God in vain; for the LORD will not hold him guiltless that taketh his name in vain.

    Ecc_7:4 The heart of the wise is in the house of mourning; but the heart of fools is in the house of mirth.

    is this enough? or shall i go on?

    • Bets on Mar 13th 2012 at 08:33

      I will not stand for anyone mocking my Saviour, Jesus Christ! Arguing wont change their opinions, so i will pray and not buy their products.

  • Jade on Mar 13th 2012 at 02:17

    @Olga Please go on.

    • peter goetsch on Mar 13th 2012 at 04:27

      Matthew 27 vs 21-24.Read it

  • Sipho on Mar 13th 2012 at 02:22

    How’s this for an alternative view:

    ALL religion is hogwash. All of them are based on lies and were created as a tool for mind control.

    They certainly don’t deserve the special treatment they receive before the law. I don’t know what stops lawmakers from saying: you people worship an imaginary chap floating about on a cloud. You are lunatics. Stop asking us to protect you.

    So what if this ad offends Christians? Let me be offended. Nobody dies. Nobody is injured. Nobody is hurt. Unless some Anders Breivik type takes a gun to Red Bull’s offices, of course.

    • peter goetsch on Mar 13th 2012 at 03:16

      Sipho.all religion is hogwash.However Christs coming to this planet 2012 years ago is an historical fact.Ever heard of BC and AD.Everytime you write the date my friend,you acknowledge Jesus walked this planet, and sometimes on water!!
      I prefer a relationship with Christ which doesnt make me religious,but certainly a Christian and proud of it!!Pray one day you’ll become one too!

  • Gert on Mar 13th 2012 at 02:24

    @ pastor Matt: no wonder the churches are empty and the bars are full! When a Pastor doesn’t understand God, how is he going to teach the flock. I feel sorry for you.

  • Jared on Mar 13th 2012 at 02:28

    Matt for the win. If Red Bull were trying to be offensive they need to try harder. If they were trying to be funny, perhaps they should think of another career.

  • Simon H on Mar 13th 2012 at 02:45

    Ow, Sipho. You got me right in the childhood.

    This offends me: Someone signed this off, and then gave a bunch of other people the money to produce this, and at no point did anyone take a wooden stake to the heart of the Creative Director.

    Damnit, if religion requires a fertile imagination, I suppose it’s only natural that the drones employed to riff on this one lack the smarts to conceive of a punchline.

  • matt_theknight on Mar 13th 2012 at 03:02

    Hey Gert,

    It’s tragic when the churches are empty I agree. But I think they might have gotten that way when we felt the need to defend God, rather than see him and reflect him.

    But I don’t want to argue or clog up the comments section, if you’re keen to chat more I’d love to – let me know and I’ll drop you an email.

  • Trevor Vosloo on Mar 13th 2012 at 03:13

    If you think there is nothing wrong with this advert then go do it to Mohammed and see what happens

  • Dean on Mar 13th 2012 at 03:22

    There shouldn’t even be a religious debate about this ad. It’s poor. I am interested to know if it was created locally or internationally. It’s really not good. Red Bull have Sebastian Vettel as their multi-million dollar sponsorship, they basically own him, could just show him sipping red bull next to his car and it will do better than this. In fact, their sponsorship is so much stronger than this crap TV advertising that I don’t know why they bother. But, while we’re on the religious debate, you so called Christians are like minorities who scream racism when merely the colour of their skin is mentioned. If Buddha was shown sitting on a carpet to express the comfort of the carpet, no one would complain. Christians: overly sensitive much?

  • sportsmadwilly on Mar 13th 2012 at 03:38

    I agree and disagree with quite a few comments. I as a 9hristian didn’t find offence at all, I did however not laugh or smile, the reason is this,) have not ever made a funny advert, to all of you who disagree , stop drinkin RB. Simple really. I am not going to stop drinking) because their ads are crap. Free advertising guys, its allowed(not condoned).

  • JesusLover on Mar 13th 2012 at 06:17

    It seems like quite a few people base their arguments on whether this ad is funny or not.

    The reality is that even if this ad is funny or quaint that does not make it right or acceptable, because it is blasphemous and offensive. If you do not agree then tell me how you feel about racist jokes. Does their being funny or not make them acceptable or not or is it more a matter of whether or not they have the potential to offend?

    So why do some “so called” Christians find it acceptable? Simple – one is not just a Christian by name or association but rather by who or what you really are deep down inside. That in turn will determine your behaviour, opinions and response issues like this! By means of illustration consider this – will someone being appointed the chief of police guarantee that he will uphold the law of the country or will being a president of a country guarantee that person to be free of corruption? By the same token being a “Pastor” does not guarantee anything and therefore counts for nothing.

    One final thought for those who think its no big deal and are wondering why those “narrow minded” Christians cannot just get a life.

    Here’s my take on it.
    Firstly, if you’re not prepared to stand up for something you believe in then you will fall for just about anything.
    Secondly, we will get a life (a very long one) and we hope you will too!

    • riaan on Mar 14th 2012 at 08:27

      Religion is for weak minded people who use it as an excuse to do and say what they want and in the US they use it to harvest votes and dumb down people. Believing that you will one day die and then live forever is just unbelievable. As for the whole christ time line spin,that’s like saying the world is only 6000 years old,also just unbelievable.

    • Bets on Mar 13th 2012 at 08:37

      Now you made sense….Amen!

  • Olga Sutcliffe on Mar 14th 2012 at 06:49

    (Pro 9:10) The fear of the LORD is the beginning of wisdom: and the knowledge of the holy is understanding.

    Rom_1:28 And even as they did not like to retain God in their knowledge, God gave them over to a reprobate mind, to do those things which are not convenient;

    Thanks JesusLover for saying it like it is!

  • Justin Govender on Mar 14th 2012 at 12:13

    I usually have a very open mind regarding religious affairs, but this is a unnecessary disregard of the Christian faith

  • Lazelle on Mar 14th 2012 at 07:12

    This advert undermines the miracle Christ performed. It portrays Jesus as a con man. For me, personally, it makes Jesus look as if HE deceived us into thinking that HE walked on water. Be it a ‘joke’ or whatever, the Bible says that the word of God must not be changed or have anything added to it or taken away. See, Christianity is not a religion but a way of life. We have a personal relationship with Jesus. Its quite sad when somebody can undermine another persons God and bring HIS credibility into disrepute,

    • Daniel on Mar 15th 2012 at 07:52

      Lazelle – You do know that the bible as you know it in its current form was put together by the Roman Emperor Constantine who pretty much decided what books would be in it and what books would stay out of it – so to say that a) The bible is the word of God is false and B) it has been changed many times over and over again by various popes etc according to how it would benefit them most. Please make sure you know the history of the book you purport to live by before making comments like that. This should help you kick off your research –

  • dawg on Mar 14th 2012 at 11:38

    Cute! Now let’s have an advert of Muhammad and Allah farting into each other’s faces–illustrated faces–for an ad concerning relief for excessive flatulence. Marvelous!

  • Pieter on Mar 15th 2012 at 10:08

    I dont think that the ad is very nice as a matter of fact i think all christians must stop supporting red bull this is clearly an attact from the devil. Jesus walked on the water because of FAITH red bull didnt excist in those days and it really leaves a bad taste that the managemant of red bull can authorise an ad that can make people especialy young people think that faith and red bull can be combined.
    red bull can definately not get people to go to Heaven Faith can.

  • Lazelle on Mar 16th 2012 at 05:46

    Daniel- the Bible was inspired by the Holy Spirit. Every Word put in the Bible was written because God wanted it to be there. Further more, the Word has not changed, neither has the meaning. I believe whatever is in the Bible right now is exactly what God wanted to be in it. Like I said, Christians have a personal relationship with God. Its like if somebody said or did something that made something your mum did seem like a lie or discredited your mum, it wouldn’t please you at all.
    Anyways, that’s my opinion. Jesus is God. He is Holy and Pure. You cannot just make ‘jokes’ questioning His ‘God’ nature. Likewise in England, you can’t just make an advert about the queen which discredits her. How much more should we respect who God is!
    I don’t expect anybody who doesn’t have a personal relationship with Jesus to understand how I and many other Christians feel.

  • saeed. on Mar 17th 2012 at 04:13

    I refer to the Red Bull energy drink’s “Jesus walks on water” campaign. The advert or commercial should be cancelled completely and condemned in the strongest possible terms as it creates a disrespectful animated illustrate that blasphemes Jesus or Isa (PBUH) as he is known to Muslims.

    I truly agree with SA Catholic Bishops’ Conference (SACBC) spokesman Cardinal Wilfred Napier that: “ in a multi-faith country like South Africa, where over 70 percent of people profess to be people of faith, the use of faith-based symbols in a satirical, if tongue-in-check manner, is guaranteed to cause a reaction”

    The decision to halt the advert campaign by Red Bull (SA) is welcomed and it is also pleasing to note that Cardinal Wilfred Napier made it known, loud and clear, that there are communities and individuals with strong religious values living in this country and their sensitivities should be taken into account.

    In this regard I support Cardinal Wilfred Napier’s call to “fast” from displaying and consuming Red Bull until Easter.

    Adverts, comedies, cartoons and satire do not have to involve such distasteful, dishonest and inhuman contempt.

    Freedom from insults and provocation and freedom to practise religion is an essential right which should be guaranteed to every community.


    • dawg on May 23rd 2012 at 01:21

      ”dullah — duh — you’re as wrong as the spelling of your last name (which should be “Said” meaning ‘lord’): in the U.S. one may poke fun at religious figures as much as one desires, just as Muhammad (SAAW) desired in his abomination to consummate his “marriage” with a 9 year old, Aisha. Aisha surely ripped a HUMONGOUS FART into Muhammad’s face when he tried his shenanigans with her on Eid al-Fitr, and ripped another STINKY FART at the name of ALLAH THE BENEFICENT.

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